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Annual Report 2015

Annual Report




Watch the interview with our CEO, Dominique Leroy, and our Chairman, Stefaan De Clerck.


We are a telecommunications & ICT company operating in the Belgian and international markets, providing services to the residential, enterprise and public markets.

In 2015, we changed our name from Belgacom to Proximus as a symbol of how we’re transforming our company and making it grow sustainably.


Market dynamics

A highly competitive and regulated environment as well as an accelerating digital evolution force Telcos to reinvent themselves to benefit from new opportunities and to protect themselves against core business disruption.


Fit for Growth strategy

Our Fit for Growth strategy, which we launched in 2014, changes us from a technology-based player to a company focusing on the full customer experience. Our new culture, which puts customers at the heart of everything we do, is the starting and central point of this new strategy.


Investing in seamless
networks & agile IT

Consumers & businesses are more than ever connected, expecting to be able to access & share any content, anytime, anywhere and on any device. That’s why we keep investing in our convergent networks and IT which form the bedrock to deliver on our brand promise.


Investing in convergent
services & innovation

On top of our connectivity services we develop innovative solutions which add value for both consumers and businesses, helping them live better and work smarter.


Transforming Proximus :
customer experience
& simplification

Putting our customers at the heart of everything we do, means letting them manage their products and services how and when they want through our state-of-the-art digital platforms, as well as helping them with expert advice through our many physical touch points.


Developing our people

People are our most important asset. That’s why we’re accelerating our cultural change which aims to stimulate a growth mind-set and a winning culture as the foundations for sustainable growth.



The Proximus Group counts multiple subsidiaries who are active in neighbouring countries or on a global level.


Corporate social responsibility

We are committed to being a responsible partner in society. That’s why we’re addressing key societal issues such as climate change and education.



Our Board of Directors is presided over by our Chairman, Stefaan De Clerck, and our Executive Committee by our CEO, Dominique Leroy.


Financial information

2015 was a remarkable year as we delivered — one year earlier than foreseen — on our promise to bring the company back to growth by 2016.


Achievements 2015

What a year it's been. Watch the video to see what we did in 2015 to transform our company and put the customer at the heart of everything we do.

Key figures



Network quality

Customer experience